Sweden: New venue for Melodifestivalen 2013 final

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The final of Melodifestivalen will be held in a new venue in 2013, moving from the Globen arena to the Swedbank Arena. The new stadium is being built right now in Solna, an area just outside the capital and will have an audience capacity of between 15,000 and 65,000 spectators depending on the event.

Growing interest has lead to the need for a bigger venue for the most watched show on Swedish television. Public demand for tickets to the event has increasingly grown in the past few years and relocating the final was a natural step in accommodating this.

The arena will be opened on October 27th and is described as one of the most modern stadiums in Europe. The capacity for sporting events can reach 50,000 and 65,000 during concerts, allowing room for events that could not previously be implemented in Sweden.

“We are extremely proud to have the final of Melodifestivalen at the Swedbank Arena. The event is an important part in the Swedish entertainment all year round and we get the chance to use the stadium’s capacity to embellish this moment for even more visitors”, said CEO Thomas Per Lund in a press release. The stadium is owned by the Swedish Football Association, Solna City, Jernhusen, Peab and Fabege.

The final of next years’ Melodifestivalen is already scheduled for March 9th, 2013.